A realistic and timely series of actions to support your existing or future brand. Gain insights on how to bring your new brand to life or how to take your existing brand to the next level.
We know that a positive perception of a brand doesn’t happen by accident. Brand strategy gives your business a reliable plan created with insight and a wealth of experience, to help your brand perform at its best.
Discussion and audit of current brand issues, existing marketing tactics and channels.
Establish and communicate short, medium and long term company objectives.
Review market forces, including a SWOT (strengths, weaknesses, opportunities, and threats) analysis of competitors.
Brainstorm key messaging needs and unique selling propositions to bring to the market in the future.
Define your target market and segmentation, including ideal client profiling.
Discuss any current internal requirements that need to be changed to implement the strategy.
Look outside the company and market segment for insights to succeeding in current and future brand territories.
Look at desired market positioning, brand personality and potential tools that can bring the strategy to life.
– Project Planning
– Recommendations & Insight Report
– Finalised Strategy
Our Brand Strategy service generally takes 2-3 weeks from project approval to conclusion.
Full service approach to all your ongoing design needs
In-house digital agency guided by brand strategists
Transparent pricing with no hidden charges