Reinvigorating a national brand

National Response Centre (NRC) provide tailor-made support for technology services across a wide range of industries. When they came to us their offering wasn’t clear due to conflicts and overcomplicated terminology. We helped them by creating a consistent, easy to understand brand image that clarified their key messaging across all collateral and assets.

As a company owned by Origin Energy, it was important this new look for the brand had to appeal on a national level and position them as a serious, yet vibrant organisation.