Understated elegance

Rebrand, brand tools & digital

Qualitas is a real estate investment management firm, investing equity and debt across the entire property spectrum, including core, opportunistic and value-add strategies.

Bellman helped with an entire brand refresh, first evolving the previous logo into a strong icon that represented the firm partnerships formed by Qualitas. The thoughtful, understated, refined website and stationery was designed to appeal to Qualitas’ high-end financial market.

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